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MyMediainfo to Include Premium Media Profiles
and Social Media Links in its Enterprise
Database.
WALTHAM, Mass., March 17, 2009 - MyMediainfo, the premier source for media information, announced they will include in depth premium media profiles and social media links in its spring release of the Enterprise database.
MyMediainfo began offering this information as a value added service to their current Enterprise database clients. Public relations professionals will be able to use this type of information to better assist them in understanding the needs of journalists ahead of a pitch. Information such as educational and professional backgrounds, topics or beats the journalist covers, types of awards the journalist has received, the best way of contacting the journalist and his or her pet peeves is invaluable information for a time stressed PR professional. In addition to this type of background information, MyMediainfo also includes recent articles written by the journalist and any additional jobs or freelancing topics that he or she may cover. To help their clients get to know the journalist even better, Twitter handles and LinkedIn profiles are also included.
Highlighters make it easy to identify your search
terms inside the opportunities.
"We were happy to include this type of premium information for our current and future clients of our Enterprise database at no additional charge", said Eric Hill, President of RedEgg Solutions. "Having as much information about a journalist ahead of a PR pitch is crucial. In this day and time, the media is contracting and major influencers are shifting overnight. It is more important than ever for publicists to understand the Five Ws when working with the media."
MyMediaInfo is a media database of hundreds of thousands of journalists in North America. The database is real time updated by hundreds of researchers around the world thousands of times per day. Utilizing a 21st century business plan and technology, MyMediainfo is able to offer a premier media database at an affordable price to its clients.
Media Inquiries:
Eric Hill
(781) 466-9802
ehill@mymediainfo.com
About RedEgg Solutions
Founded in 2006, RedEgg Solutions has grown by leaps and bounds in the past few years thanks to its repeat customers. RedEgg's customer base includes 9 of the top 10 PR agencies, 25 of the Fortune 100 companies, hundreds of small-medium agencies and companies and hundreds of solo practitioners. In addition to its subscription based software and database, RedEgg also offers a variety of services to support PR activities. The RedEgg team is comprised of PR industry veterans. The company is located in Waltham, MA, just outside of Boston with additional offices in California, New York, Atlanta and India. More information is available at www.mymediainfo.com.
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